Brands and their identity are the face of the company and are one of the most important business assets a company has.
The increasing penetration of internet and the prevalence of digital communication has provided great and new avenues for brands to grow and reach out to their customers. It has also exposed brand to new emerging online threats that are more pervasive and damaging than those plaguing them in the offline world.
One in six products sold today are counterfeit.
Each month over 150 brands are hijacked in phishing attacks.
Cybersquatting crimes alone cost brand companies over $1 million annually.
All included, online threats cost companies over $1 Trillion worldwide annually.
At LdotR, we use help brands protect and enforce their rights by identifying,
assessing and nullifying threats against brands in the online space.