FMCG

Proactive brand protection

ACQUIRING DIGITAL ASSETS AND PREVENTING INFRINGEMENTS

Domain | Digital Trademark

Himalaya wellness is the one the largest FMCG and drugs companies in the world. They were looking for a solution that can help 100s of their brands avoid infringements in the online space.

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In order to help protect their brands we:

1. Threat assessment - We completed in an in-depth of the exposure of each brand to threats in the online space to across multiple platforms.

2. Acquiring Digital Trademark - For the brands that were at 'High Risk', we successfully entered them in the global trademark database for domains.

3. Monitoring and Reporting - Periodically, we prepare and submit a details report on the brands and level of current, past and projected threat in the online space

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