Digital solutions for digital challenges
Our unique enforcement solutions can help take down online brand infringements without the need for cyber cell or court cases. We have handled hundreds of infringements successfully and drastically brought down the number of new infringements at a fraction of time and cost than traditional legal process.
Our enforcement solutions combined with our threat monitoring and assessment services can help brand proactively fight brand infringements across online platforms – Domains, Websites, Social Media, E-Commerce, and App Stores.
It is not enough to take down the infringements, for the real results and a positive ROI, it is important and essential to achieve the results in days as compared to weeks or months.
Simultaneously the process must be efficient and economical to enable its repeated application and in large numbers to see the desired results.
We can nullify most infringements within
of approval from the brand owner
We can nullify
of infringements with 48 hours
Our enforcement efforts cost
Less than a traditional legal approach for domain enforcement
In extraordinary cases where our enforcement services are limited by existential factors, we are equipped to enforce brand rights via traditional legal channels and techno legal solutions such as:
1. UDRP (Uniform Domain-Name-Resolution Policy)
Uniform Domain-Name Dispute-Resolution Policy is a process established by ICANN for the resolution of disputes regarding the registration of internet domain names. Most numbers of UDRPs are filed with the World Intellectual Property Organization (WIPO).
To be successful in a UDRP complaint, the complainant has to prove three tenets:
the disputed domain name is identical or confusingly similar to a trademark or service mark in which the Complainant has rights;
the Respondent has no rights or legitimate interests in respect of the disputed domain name, and
the disputed domain name has been registered and is being used in bad faith.
UDRP is applicable to all gTLDs and some ccTLDs. If a complainant is successful the domain is transferred to the complainant.
2. URS (Uniform Rapid Suspension)
Uniform Rapid Suspension is a lighter version of UDRP and provides quick relief to brand owners where the case of infringement is clear-cut. There is a higher proof of burden on the complaint which involves the same three tenets as UDRP.
URS is only applicable to new gTLDs and if the complaint is successful the domain is suspended for the duration of the registration which can be extended by the complainant for one more year on paying the relevant charges.
For a complete list of new gTLDs, please refer to our blog.
3. INDRP (.IN Domain Name Dispute Resolution Policy)
Specifically focused on resolving domain disputes under the purview of ccTLD .IN, INDRP is largely built on the principles of UDRP with few modifications and changes to better suit the needs of the users of .IN.
INDRP is much more cost effective than a UDRP and is generally resolved faster compared to a UDRP.
Online Brand Protection
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