Blogs

A few years ago, social media was just about conversations and community. Today, it has transformed into the world’s most vibrant shopping mall. From Instagram Reels to TikTok videos and live shopping sessions, social platforms have become powerful retail engines, a phenomenon now known as social commerce. In short, social commerce is shopping directly through social media platforms like Instagram or TikTok, where people discover and buy products without leaving the app. But

The International Trademark Association (INTA) has adopted four landmark board resolutions aimed at advancing the rights of trademark...

When executives talk about intellectual property, the spotlight usually falls on patents, trademarks, or proprietary data. Yet, there’s another asset—often overlooked—that plays a decisive role in protecting revenue and customer trust: the corporate domain. In today’s digital-first world, corporate domain management  is no longer just an IT function—it’s a strategic pillar of brand protection and digital identity management . Companies that treat it as “digital plumbing” risk