Brand Protection & Domain Intelligence Insights

The International Trademark Association (INTA) has adopted four landmark board resolutions aimed at advancing the rights of trademark...

When executives talk about intellectual property, the spotlight usually falls on patents, trademarks, or proprietary data. Yet, there’s another asset—often overlooked—that plays a decisive role in protecting revenue and customer trust: the corporate domain. In today’s digital-first world, corporate domain management is no longer just an IT function—it’s a strategic pillar of brand protection and digital identity management . Companies that treat it as “digital plumbing” risk

As the 2026 new gTLD application window draws closer, more and more enterprises are asking: should we get our own .brand (dot brand) domain? The answer isn't just about branding—it’s about control. Owning your own domain means greater digital independence, better protection from cyber threats, increased customer trust, and full ownership of your online ecosystem. If you're in legal, marketing, IT, or digital leadership, this is the time to act. Here's what you need to know—a