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Fake lucky draw and lottery scams were eroding the company’s brand value

The company was receiving 1000s of complaints from customers who were losing money to fake lucky draw schemes.

These scams were being perpetrated using fake domain names, websites and social media handles and posts.

In order to protect its brand value and to maintain the customer trust, the company wanted a solution that can identify these scams in real time and stop them from duping its customers.

Unique Challenge (Common Use Case)

Large number of new infringements

Infringements across multiple platforms

Threat actors using multiple keywords

Platforms Used

Domains

Websites

Social Media

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LdotR implemented a rapid monitoring, assessment and nullification program. In that we

Identified and filled the gaps in the digital assets of the company to prevent infringements

Put in place process and policies for management of the digital assets

Discussed with the client and set in pre-agreed parameters for prioritization of the infringements

Agreed set benchmarks for enforcements and automatically initiated the process for high priority infringements

LdotR implemented a rapid monitoring, assessment and nullification program. In that we

Reduction of over 75% in the number of new infringements after only 4 month of operations. In 9 months the high priority infringements were close to ZERO.

The cost of management of digital assets was reduced by over 40%

Contact our brand protection consultants for an online landscape report today!